Now that MSNBC has said goodbye to its top draw, Keith Olbermann, the news network is looking to find a new marquee star for its growing brand, and sources tell me their ultimate wish list is topped by none other than '30 Rock' star Alec Baldwin.
"He's already part of the NBC family, has a huge fan base and is very respected for his long term passions for politics," a network source tells me, adding that Alec is very high, perhaps even No. 1, on the wish lists of MSNBC bigwigs.
"Yes, it's something that I'm very, very interested in," Alec, 52, answered when the governor-turned-host asked if politics was a "game" he wanted to enter. "To quit (acting) now when it really feels good and doing it feels good would be an enormously difficult thing to do. However, I do believe that people want to believe that someone who deeply cares about the middle class ... would like to seek public office."
A friend of Alec's tells me that if he opts out of politics (and acting, of course), a career as a cable news opinion host would suit him perfectly.
"He's brilliant on camera and honestly cares about news and fighting for the rights of everyday people," my source believes. "Don't count him out. There was a time when everyone said Alec would never do a sitcom, only movies. Those same people are saying he would never run for office or host a political show."
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